Sydney based designer Christopher Doyle has created an Identity Guideline manual for himself. He pokes fun at the typically dry and demanding yet essential documents that define brands.

My favorite page is the incorrect usage of “tucking and tying.”

via @issue

Tags:   · christopher doyle · funny · graphic design · humor · identity guidelines4 Comments

This week reillypainting.com, a website that I’ve been working on for the past 6 months or so, went live.

The site was built in collaboration with the wonderful employees at RPC and also Will Clarke of Clarke Web Designs.

In addition to a cleaner and more organized look than their previous site. We were also able to provide a great back-end CMS so they can easily take control of their own content.

Tags:   graphic design · reillypainting · Rpc · websiteNo Comments.

Atlanta-based firm Matchstic has designed a beautiful PDF illustrating the difference between two types of marketing strategies: a shotgun and sniper. Shotgun marketing they say is a hit or miss situation but can be done quickly. While sniper marketing is rare and takes careful planning and lots of time. It’s clear that they are sniping up some business with this strategy.

Via How

Tags:   Atlanta · Branding · how · marketing · Matchstic · Pdf · shotgun · sniper3 Comments

Jacek Utko explains why design is an important factor in business and also how any designer at any level can make a difference.

Tags:   design · Jacek utko · newspapers · TEDNo Comments.

This week begins my move out of the world of renting and into home ownership. Since it’s going to be a fairly large project to move not only my residence, but also my place of business, this site will probably be neglected over the next few weeks. I’ll be sure to post an update with images of the new home office when everything is situated. Thanks for your patience.

Tags:   homeoffice · hometown · house · moving · rent2 Comments